Have you been to outback lately to grab a bite of your favorite steak? Were you happy with the food, service, ambience and consistency of the standards? Either ways, you can do a world of good by voicing your opinions to the group by means of online customer survey, an initiative by the outback group to understand the preferences of the customers. Most of the outback restaurants present a huge variety in menu that appeal to all the classes of people. Although known for the lip smacking steaks, outback also caters to the traditional tastes such as burgers, sea food and other delicacies.
Outback steakhouse is known for its wild themes and gracious ambience that it provides the customers to enjoy their meals at affordable rates. With world class standards in service, the restaurant truly stands out among the rest. Some of the famous recipes apart from the steaks include the grilled shrimps, American cheese fries and the juicy chicken bread.
[snap url="http://outback.com" alt="Outback"]Tell outback is an initiative that is taken by the group to get in touch with the customers and understand their experience at outlet. The customer satisfaction survey is therefore the sole channel to voice your views regarding the service and choice of food offered at outback. A customer survey form can be filled either in Spanish or English depending upon your convenience.
By pinning the 18 digit number that can be seen on your receipt, outback will make effort to improve the standards to a great level. The company official will also initiate a formal communication regarding the improvements in due course of time. The customer satisfaction service through tell outback program aims at bridging the gap between the customers and the hotel chain in a big way. it is important to refer honest and reasonable views about the restaurant in order to see the right kind of change or development.
It is important to understand the advantage of filling up such a survey about your favorite restaurant. On the downside it is also important to take the disadvantage of considering such a move. Both the aspects are discussed in detail as follows:
Advantages
# the customer survey taken online by the customer is considered to be a life line that can help companies to identify the flaws regarding several aspects of the business. It is important to ensure that the survey consists of close ended questions that can be answered easily.
# another important aspect of getting the customer to fill out customer feedbacks forms is to gain knowledge of the customer preferences and the changes that they wish to see in outback.
# Tell outback is a result oriented initiative that can help the top management to take effective decisions that can be a source for growth.
# the kind of freedom that a customer gets in order to express his views is crucial to increase connect between the outback group and the customer.
# Proactive decision making is the key to flourish in hotel business. This is the main reason why customer feedbacks can be crucial to launch new varieties of recipes to the main menu.
# there can be a significant level of improvement for the hotel chain when a majority of the customers identify key flaws affecting the restaurant chain.
# Since the surveys are backed with the support of the receipt number, the chance for fake messages is very low.
Now that we have taken a look at outback restaurants advantage in using online customer feedback program it is important to look at the other side of the coin as well. Surveys might not necessarily be true to the core and hence cannot be trusted as a reliable source.
Disadvantages:
# Although surveys can be identified as an easy means to connect to the customers and get their valuable feedback regarding the service, the chances of errors committed by the customers are equally high thereby resulting wrong analysis.
# the scope for exaggeration and biasedness is always a negative aspect of customer surveys. Tell outback program therefore may represent dishonest views from the customers.
# the mindset of the customer will determine the final outcome of the survey and therefore is highly vulnerable to emotional disturbances.
# the chance to persuade the customer to take the survey is written off which can deter the overall motive of the initiative.
# monitoring each and every survey can be time taking and hence can be counterproductive for the company to start off new ideas.
Conclusion:
Outback group has always ensured consistency in standards related to the food served, services, ambience and customer friendly nature of the staff. Tell outback is therefore an initiative taken by the group in order to listen to the customer grievances and work upon them to satisfy them on a long term basis.
In order to make sure that the customers are provided with world class recipes and great service, the tell outback program is implemented from time to time. There is a growing trend among people to try out different recipes each time they visit a restaurant. This is where outback scores high by ensuring a different menu each week and also serving some of the all-time favorites at affordable prices.
Online surveys are also an efficient means to build a customer database in order to promote new offers and keep them updated about the store operations. Tell outback program is therefore an effective marketing channel to capture leads that can drive up the business for the hotel chain.
By catering to the varying preferences of the customers on a consistent level, outback is gaining the trust and support from the customer groups. The drive for excellence in standards combined with great understanding of the customer requirement is the key for any hotel chain to sustain growth.
Outback, through the support of online customer surveys has managed to cut down on the flaws and is consistently delivering world class quality. Locate the nearest outback steakhouse outlet by logging on to the website www.outback.com